28 Jul 2022: Profound Commerce announces its acquisition of FBA Capital Management's portfolio of e-commerce brands! Learn more ...

Profound Commerce builds brands to serve communities of enthusiasts

The communities we serve are diverse: from outdoor recreation seekers to woodworkers, from pickleball mavens to home health care professionals. Our brands serve these communities with information, advice and functional, well-designed products, wherever members shop.

Categories of Focus

Creative Pursuits

Whether for board game enthusiasts, card makers or collectors, our Creative Pursuits brands encourage our customers to reach and exceed the limits of their creative potential.
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Active Lifestyles

Profound Commerce sports and outdoor brands provide accessible and affordable gear for enthusiasts and beginners alike. Each brand serves its customers with great products, advice and encouragement.
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Healthcare

Profound Commerce's health and safety brands provide accessibly priced, quality products to help consumers lead healthier lives.
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Modern Home

Profound seeks to build our Modern Home brands into platforms that inspire their users to lead comfortable, organized and purposeful (home) lives. These brands provide affordable, well-crafted essentials for daily living.
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We want to hear from you!
Whether you're a brand considering a sale or partnership, a professional wanting to join us in our mission, or just curious about the space, reach out to us to learn more.
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